Joining The Coaching Institute has been one of the biggest learning curves in my life. I had no idea about how to establish a business or how to sell myself. There have been a lot of ups and downs, and definitely big learning curves. I was able to use the knowledge I have had in market research to build my brand, in terms of colour, positioning, exposure etc. Self-belief and consistency are the keys to my quality marketing. It didn’t come as a second nature; it is something I had to learn over time. You need to absolutely believe in what you do, stand in your own conviction and keep going at it until you reach your goals. I realise that the journey to build a successful business is not a sprint; it is a long marathon that requires determination, perseverance and an absolute self-belief.
The most important aspects of my coaching journey have been being active in The Coaching Institute’s community, embracing curiosity and uncertainty and reaching out when I need help. Seeking a mentor has allowed me to grow my business tremendously and it is something I strongly recommend everyone to do. You can spend months or years trialing and error, or you can find someone who has created the results that you are after and model their success. It was also very important to surround myself with the right people, those who will lift me up and champion me to my greatest.