What does a life coach do?

Real professional coaches spill what their day looks like and why they love what they do

What does a life coach do? Great question.

In Australia life coaching is exploding right now. It's now one of the fastest growing home-based businesses in the world, and its popularity is because of its phenomenal success rates.

Imagine for a moment, working with people who are positive and like-minded, and who want to make change in their lives.

Imagine discovering the best and most innovative ways to create change in your own life and to be able to overcome limits, fears and self-sabotaging behaviours that may be holding you back.

And imagine being able to work when you want, with whom you want, and in a career where you are with positive people committed to success...

It's great news for the passionate, caring person who wants to make a difference and is looking for a rewarding career change in the Australian life coaching industry. To the coaches at The Coaching Institute it's the ultimate freedom career.


Firstly it comes down to what the coach wants to achieve.

Do they want to work full time?
Do they want to do this part time?
Is it phone coaching, Skype coaching, or even email coaching?
Is it group coaching or is it simply the basic one on one coaching?

All of these different decisions can mean it's a very exciting career to go into because we really get to paint the palette the way we want it to be.

Sometimes you would go to businesses if it was business coaching and you have coaching clients across the globe where there's lots of phone coaching across the miles. Sometimes you'll get hired by a company that will want you to roll out a coaching initiative within their organization.

A life coach's job is to help their clients overcome fear and self-doubt. They help clients set meaningful goals so they can create a life on their terms.

The ultimate goal for you, as a life coach, is to help your client get from where they are to where they need to be.

The key difference here is that a life coach can help the client get from where they are to where they want to be much more rapidly.

Find out more of how The Coaching Institute's coaches creating success and making a difference here


student life coaching testimonials

Coaching is not about solving problems; it is about changing the thinking that creates problems in the first place.

Life coaching is different from therapy; as a coach, you focus on what can be improved, what can change and how to achieve goals. Rather than focussing on problems, you offer your client a way to create a solution for the future.

It isn't therapy. We're not looking to diagnose and fix them, it's nothing like that. It's absolutely a relationship where you're going to be arm in arm next to your clients and walk with them.

You can suggest the pitfalls and point out where they're perhaps going off the track, and help guide them to a territory, where it's going to be rich and fertile with opportunities for what they want to experience. You're going to encourage, nurture, help your clients grow and transform.

The path behind becomes history, a new path that's never been explored before begins to reveal. Sometimes there are obstacles and setbacks to be overcome, so your clients can learn about facing adversity differently.

Or you might be there to guide your client as they go through a setback where they weren't their best selves they wanted to be and you'll be part of that journey with them as they reoriented themselves.


student life coaching testimonials

I work with families and sometimes I work with teenagers. A lot of the work I'm doing is helping them learn that their tribals cycle doesn't have to be shaping who they can become. There are choices and freedoms they have in compare to what the tribe would prefer. There's still a lot of freedoms within that and the time to experience independence is now.

Other areas of coaching are business coaching, executive coaching, sales coaching that go into large organizations. It could be helping turnaround a team, helping clients make decisions about whether or not they want to stay with the career they're on.

There are so many different ways we can express ourselves through this wonderful career. It really is rewarding.

I've been doing this for 17 years now and I don't think I could ever say I had one type of client throughout that whole time, as I've grown and changed and shifted and had different interests in this coaching arena. Different opportunities are presented and you can seize them as they come.

Explore different arenas of Australia Life Coaching with The Coaching Institute's trainings here


student life coaching testimonials

Surprisingly, you don’t need a PhD or a Master’s degree to become a Life Coach.

Australia Life Coaching is not (yet) regulated, but there are some great study options out there in the Australasian and International markets.

Most life coaching institutes, such as The Coaching Institute would require you to study social skills, how to communicate to others and to undertake a program that furthers these skills.

Social work, teaching, counselling and business consulting can all help you develop the skills you may need for becoming a Life Coach in Australian Life Coaching industry.

Just because you don’t need an advanced degree doesn’t mean you don’t have to work for it.

Having trained some of the best coaches in the Australian Life Coaching industry and Australasia in the last 16 years, The Coaching Institute offers 4 core coaching programs with the recognition and high standards of the International Coach Guild (ICG) as well as the option to choose from Nationally Recognised Training:

Credentialed Practitioner of Coaching
Master Practitioner of Coaching
Professional Coach Enterprise

Your Turn!

If you feel this is for you, explore your options by getting in touch with the team at The Coaching Institute on 1800 094 927. When you call in, you will get an opportunity to speak with real-life coaches who are making a difference in the lives of others right now and get your questions answered around coaching and creating a life on your terms.

Strive to reach for more, and to always be open to new experiences. Life is about giving to others, and as a coach you will always be helping your clients to become the best version of themselves whilst you to learn the best version of yourselves.