A LITTLE LIFE COACHING HISTORY
Until the late 1980s, there were some people who'd go to see either a psychotherapist or an analyst to help them overcome a specific problem such as giving up smoking or beating depression.
It was soon discovered that a lot of these 'patients' didn’t have a 'condition'—they just felt that their lives were a little off balance. Some therapists started to deal solely with these clients and this branched off into a new industry known as life coaching.
Last year it was estimated there are 100,000 life coaches around the world, with reports in 2018 that the US personal coaching industry alone was worth US$1 billion. The demand for coaches is ever-rising, and taking the industry online since COVID-19 means coaches can now have clients anywhere in the world.
As a coach, your clients seek your help in areas such as goal-setting, getting better results, understanding what they really want, aiming for a more fulfilled, richer life among other things.
But let's address the elephant in the room.
Does coaching really work?
Let me put it this way, if it didn't, there would be no coaches, and the industry would be shrinking instead of growing. Simple logic, yes?