Why become a life coach?

25 Coaches share their motivations

Prepare to be inspired! From children to unrealised ambitions and personal confessions, here's the heart-warming reasons these coaches said yes to themselves.

We asked 25 life coaches one simple question: Why become a life coach? What happened next was some of the most heart-warming, awe-inspiring and personal video messages of love, support, celebration, championing and gratitude.

Why become a life coach? It's a simple but really important question.

Have you ever wondered if you could be a life coach? Tell me if you can relate to this...

Your friends seem to come to you for advice.

You love helping people sort through their 'issues'.

You spend hours upon hours listening to your loved ones just so you could help them.

You have unmatched flexibility and can 'morph' into who you need for the other person in the moment.

If you were nodding with a yes as you read, you may have what it takes to become a life coach.

And you want to keep reading this post.

A Life Coach's Confession...

I didn’t become a life coach for any of the noble reasons others often say, such as changing lives or making a difference in the world.

(I wish!)

I became a life coach because I wanted to get my act together. I was seriously making a mess of things, my self-esteem was at an all-time low, and I was stuck in a rut that was so deep it had its own postcode and radio station.

And I’m only half-joking on the question of why become a life coach.

I thought I should get a life coach, but then I realised … I didn’t just needed help to change.

I wanted to understand how to change, so I could really understand me.

So I trained to become a life coach.

And then something amazing happened.

I realised that I loved helping other people. The more I helped myself, the more I was able to help others. And the more I helped others, the more it seemed to help me with my own stuff.

Looking back, I can remember so many people questioning me:

"Why become a life coach?"

"You have a job, you have a career—why try this new thing you have zero experience in?"

Or worse.

"What do you know about life? Who are you to become a life coach?"

Having been on the journey and knowing what I know now .

I'm so glad that all those years ago, my WHY was bigger than their WHY NOT, and my courage was  greater than their fears...

I'm so glad I said yes to me.

To feel the fear and do it anyway.

Because like these 25 coaches, this coaching journey, with its trials and its triumphs, has changed my life.

Yours could be next.

What's your WHY?

There are many difference reasons to become a life coach—and each coach has their own.

For starters, coaching can be a pathway to your own business, giving you the flexibility and freedom to work where and when you like.

Through the power of Zoom and other online platforms, you can find and coach clients anywhere in the world. For people who want to work part-time or from home,  it provides true independence.

Coaching can also give you the tools and resources to enable you to empower yourself, as you empower others to achieve their goals. Each methodology we learn to help a client, we can apply to help ourselves, too.

Being a successful life coach provides the opportunity to help people who want to move forward in their lives. You don’t just spend time talking about their problems, but rather, you can give them practical, proactive and proven ways to create the life they want.

Coaching can also turn into speaking engagements, workshop presentations and group coaching. Allowing you to reach more people with your message and create change on a massive scale.


She is the Founder of The Coaching Institute and through our world-class coaching training programs, best-selling books, the #Perspectives podcast, and the Ultimate You Quest movement, she helps people like you live your dream, become your most authentic self, and make a difference through meaningful action.

Remi Pearson
REMI PEARSONThe Coaching Institute