Why Choose The Coaching Institute As Your Life Coaching School

After empowering thousands of life coaches from around the world for years, The Coaching Institute hopes we can help you do the same.

If you've been looking around online at life coaching courses you may feel overwhelmed—and hopefully excited. There's a lot to know, so here's solid answers to why you should choose The Coaching Institute as your life coaching school.

The Coaching Institute is Australia's most-awarded and largest life coaching school with the recognition and high standards of the International Coach Guild, as well as the option to choose from Nationally Recognised Training (RTO Number 21564).

Our students love that they're assured of a phenomenal experience and the opportunity to be aligned with the best life coaching training available.


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  1. I love that I'm part of a community of like-minded people who are committed to being their personal best.
  2. I love that TCI doesn't follow the norm.
  3. I love that my life coaching trainings are not boring classroom based ones, but unconventional, experiential and challenging.
  4. I love the campus! (When we're not in lockdown.)
  5. I love that it's the only life coaching school that teaches a proven research-based coaching methodology with Meta Dynamics™
  6. I love that everyone on my support team is a trained mentor or a successful coach themselves.
  7. I love that they're with me every step of the way, and that I can call up the Wow Team any time for help!
  8. I love that I have the proven step-by-step to succeed.
  9. I love that the school has trained most of the other schools! It's cool to know I'm going to the source
  10. I love that I get to immediately make a difference as a coach in my course, even when I don't have much experience.

Do you resonate with this?

If YES, let's connect because perhaps The Coaching Institute could be the right life coaching school for you...


We Wow our members through the 10 core values that we live by. These are the values that have enabled us to stretch our limits, push the boundaries, and empower our students to empower others on their life coaching journey...

Value #1: Let outstanding results do the talking: Each of our team members brings expertise, passion, and a deep desire to succeed in their role. We deliver on what we say we're going to do, outstandingly.

Value #2: Bring Passion and Determination: We are passionate about what we do, and we're determined to push through any obstacles to triumph because we truly believe what we do matters too much!

Value #3: Deliver WOW: There is nothing about us that is average—we bring wow to the person on the phone, the person who walks in the door, and the person on the other side of the world.

Value #4: Take Responsibility: Success leaves clues—and successful people take complete responsibility for results and non-results. We don't push the blame, we don't give up, we find a way, together.

Value #5: Create Fun With A Little Bit Of A Quirk: We stand for uniqueness. We want you to bring all of you, your fun, your quirk, your uniqueness and be celebrated, championed and supported.

Value #6: Bring Out Of The Box Thinking With A Sense Of Adventure: We love to challenge the status quo—to explore the unknown, bring innovations, and push boundaries to stay on the cutting-edge, or often, to create it!

Value #7: Embrace And Drive Improvements And Innovations: We are ever evolving and always finding better ways to serve our students and advance coaching. It's what has helped us lead the coaching industry since 2004.

Value #8: Bring An Insatiable Hunger To Learn And Grow: Inside every person is more potential than the person themselves often realises, and we challenge ourselves to constantly learn and grow every day.

Value #9: Model Excellence: There are examples of excellence everywhere—in the books we read, the courses we study, and the people we connect with. We seek out excellence and bring our uniqueness to it to create something truly extraordinary.

Value #10: Build A Positive Team Spirit: We watch out for each other, go above and beyond for each other, and champion each other to succeed because that's how we make a difference doing what we do.


Our vision is for you to Live Your Dream and our mission is to Inspire The Extraordinary. One reason why you should choose The Coaching Institute is we're passionate about helping you realise your full potential and make the impact you're meant to make, because we believe you have something amazing to give.

  1. Our Students: We obsess about our students' success and their experience. Literally the whole company stops to celebrate when a new student enrols, we have an entire team of coaches who spend their days on the phone mentoring students, we go above and beyond in every way we can think of, and it's all worth it, because our students succeed!
  2. Our Courses: We have a team dedicated to reviewing, researching and improving the course materials every single day (and we're the only school that does that!) As a result, our courses have the most amount of resources, most amount of support, and most importantly, the most amount of success in terms of results compare to any other courses.
  3. Transformational Trainings: Our life coaching trainings bring passionate people together from all over the world to learn, grow, share, connect, champion, and make even more of a difference as a coach, consultant, friend, parent, husband, wife. Transformations have happened, lifelong friendships have formed, and even a few marriages! Our training is our version of living our dream 🙂
  4. Our Community: Our students often share that when they become part of the global coaching community here at The Coaching Institute, they feel like they've come home, like they belong. It's a truly unique and extraordinary community of like-minded people who are there for each other, to learn and share and champion and celebrate each other throughout the journey.
  5. Giving Back: We're passionate about giving back, especially to causes that don't always get much media attention or support. Through The Coaching Institute Foundations, the personal contribution from our founder, Sharon Pearson, and numerous contributions from our students, together we have donated over $1.5 million to various causes around the world.

If this sounds like something you'd love to be a part of, you can connect with the team at The Coaching Institute team today 🙂

We're on 1800 094 927 or timetoact@thecoachinginstitute.com.au

Dream Team is the award-winning marketing and innovations hub for The Coaching Institute and the coaching industry. Whether it's testing new ideas or challenging the old, updating best practices or disrupting conventions, Dream is here for you with the latest and best in the coaching industry along with tools, tips, strategies and case studies of real-world results that are breaking industry records.

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